How we do things.
Watermelon works with brands to create tailored CX solutions
This ranges from designing and building customised Voice of the Customer programmes, creating customer journey maps that identify the moments that matter and pain points, insight into the drivers of NPS and other KPIs, analytics and commercial modelling to demonstrate the return on investment customer experience initiatives will deliver, to deep-dives into specific business questions.
Tailored doesn’t just mean putting your logo in the corner and handing you the same thing every other client receives.
Tailored means truly taking into account your immediate requirements, objectives and vision for the future to build a programme that is unique to your business.
Step up
We take time to understand your business, its culture and its customers. We learn about the products and services you deliver and how you’re differentiated from your competitors.
We engage with stakeholders to understand what will make the biggest difference.
We undertake all of these steps and more to design solutions that deliver against your objectives now whilst providing an agile and scalable framework that can evolve and adapt in the future.